A supermarket that has been dubbed the Russian Lidl is aiming to open more than 300 stores across the UK within the next decade – including some in Scotland.
Mere is seeking to open a raft of supermarkets across the country as it seeks to compete with budget giants Aldi and Lidl.
The brand was first established in Siberia in 2009 and has since opened branches in European countries such as Germany, Poland and Romania.
And the wheels are in motion on a UK store to open this summer, with a branch in Preston set to welcome customers from mid-July.
Last month we reported that Mere published a wish list of areas where it would like to open in the future – with south Scotland included.
The Grocer is now reporting that the Russian supermarket brand hopes to open more than 300 stores within the next eight to 10 years.
Mere claims that it will undercut the existing discounters by 20-30% – thanks to a no-frills model that see suppliers deliver directly to stores, with just eight employees per branch.
The firm is looking for sites of around 10,000 square feet, with parking spaces for 30-40 cars and a local population of 60,000 or more.
A notice on its website reads: “We are looking for suitable locations across UK to expand our retail chain.
“At the moment, despite coronavirus , we are actively involved with landlords, their representatives and agents with the aim to open our Mere retail stores ASAP.”
The firm describes itself as a “major operator in the low-price segment” that acts in a “simple and customer-centred manner”.
They also sell a “diverse range of high quality products” and supplies “fresh products”.
It has around 3,200 stores across the globe and has been opening in Europe since 2018.
Mere is also looking to expand in Italy, Spain, Greece and Bulgaria.
The supermarket chain’s head of buying, Pavels Antonovs, said: “We are a gap in the market. We don’t have any competitors. Our model is no service and no marketing.”
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